Privacy Policy

Collection of Personal Information

We collect personal information that is voluntarily provided by you or automatically collected through our services. The types of personal information we collect may include:

Information You Provide to Us:

Identity Information: Name, date of birth, and gender.

Contact Information: Postal address, email address, telephone number, and other similar contact data.

Payment Information: Credit card details, bank account details, billing addresses, and payment transaction details.

Account Information: Username, password, and customer number.

Transaction Data: Details of products and services you have purchased or inquired about, including product preferences.

Communications: Information you provide through customer service interactions, marketing surveys, or participation in contests or promotions.

Marketing Preferences: Your preferences in receiving marketing communications from us, including your opt-in or opt-out choices.

Information We Collect Automatically:

Usage Data: Information about how you use our website and services, including your browsing behaviour, interactions with our website, and the time and duration of your visits.

Device and Technical Data: Information about your device, such as IP address, browser type, device model, operating system, and geolocation data.

Cookies and Similar Technologies: We use cookies, pixel tags, and other tracking technologies to collect information about your interactions with our website. This helps us improve your experience by remembering your preferences and personalizing content.

Information from Third Parties: We may receive information about you from third-party services, such as marketing platforms, payment processors, and public databases. This data is used to enhance our understanding of your preferences and behaviour.

Legal Basis for Processing (GDPR)

If you are located in the European Union, we process your personal information based on one or more of the following legal grounds:

Consent: Where you have provided explicit consent for the collection and processing of your data (e.g., for marketing communications).

Contractual Necessity: Where processing is necessary to fulfill a contract with you or to take steps at your request prior to entering into a contract.

Legal Obligation: Where we are required to process your data to comply with a legal obligation.

Legitimate Interests: Where the processing is necessary for our legitimate business interests, such as improving our products and services, provided that these interests are not overridden by your rights and freedoms.

Use of Personal Information

We use your personal information for various purposes, including but not limited to:

1. Service Provision:

Processing and fulfilling orders, delivering products, and managing payments.

Managing your account and providing customer support.

Communicating with you regarding updates, order statuses, and related service information.

2. Personalisation and Improvement:some text
   • Customizing your experience on our website and improving our products, services, and marketing strategies.
   • Analyzing usage data to understand how users interact with our services and to develop new features.
3. Marketing and Promotions:some text
   • With your consent, we may send you marketing communications about our products, services, and promotions. You can opt-out of receiving marketing emails at any time by clicking the unsubscribe link in our communications or contacting us directly.
4. Legal Compliance:some text
   • Ensuring compliance with applicable laws and regulations, including data protection, consumer protection, and anti-fraud measures.
   • Responding to lawful requests from regulatory bodies, law enforcement agencies, and courts.
5. Enforcement and Protection:some text
   • Protecting the rights, property, and safety of Fitcrony, our customers, and the public.
   • Enforcing our terms of service and investigating potential violations or fraudulent activities.

AI Training and Use of Technology

Fitcrony utilizes Artificial Intelligence (AI) technologies to improve and enhance our products and services. Specifically, we may use AI for the following purposes:

Data Analysis: To analyse anonymized or aggregated data in order to improve our product offerings, user experiences, and customer support.

Customer Interactions: AI-powered systems may assist with chatbots, customer service inquiries, and product recommendations, using anonymized data to improve accuracy and efficiency.

Training and Quality Assurance: We may use anonymized or de-identified customer interactions (such as screen recordings) for internal training purposes, quality assurance, and improving AI models.

We ensure that any personal data used in the training of AI models is anonymized or aggregated, in full compliance with the GDPR and Australian Privacy Principles (APPs). You can request further details or opt out of data usage for AI training by contacting our Privacy Compliance Officer.

Disclosure of Information

We do not sell, rent, or trade your personal information to third parties. However, we may disclose your personal data to trusted third parties in the following circumstances:

1. Service Providers:

We may share your information with third-party service providers who assist us in delivering services to you, including:

• Payment processors
• IT and technical service providers
• Delivery and logistics partners
• Marketing and advertising agencies
• Customer service providers

2. Legal and Regulatory Requirements:

We may disclose your data to law enforcement agencies, regulatory bodies, or other legal entities if required by law or in response to valid legal requests.

3. Business Transfers:

In the event of a merger, acquisition, restructuring, or sale of Fitcrony’s assets, your personal information may be transferred to the new entity, subject to the same privacy protections.

4. Data Transfers Outside of Australia and the EEA:

If your personal data is transferred to recipients located outside of Australia or the EEA, we will ensure that such transfers comply with applicable data protection laws, including the use of appropriate safeguards (e.g., standard contractual clauses or reliance on countries deemed to provide adequate protection by the European Commission).

Security of Personal Information

Fitcrony is committed to maintaining the security of your personal data. We use industry-standard security measures, including encryption, firewalls, and access controls, to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no method of data transmission or storage is 100% secure, and while we strive to protect your data, we cannot guarantee its absolute security.

You are responsible for maintaining the confidentiality of your account credentials, and we encourage you to use strong passwords and to change them regularly.

Cookies and Similar Technologies

We use cookies, web beacons, and other tracking technologies to collect information about your online activities. Cookies allow us to personalize your experience, provide essential functionality, and analyse site usage. By continuing to use our website, you agree to the use of cookies as described in our Cookies Policy.

You can manage or disable cookies through your browser settings. However, please note that disabling cookies may affect the functionality of our website and your user experience.

Your Rights (GDPR & Australian Privacy Act)

You have certain rights regarding your personal information, including:

1. Right to Access: You can request a copy of the personal data we hold about you.
2. Right to Rectification: You can request corrections to any inaccurate or incomplete personal data.
3. Right to Erasure ("Right to be Forgotten"): You can request the deletion of your personal data under certain circumstances, such as when it is no longer necessary for the purposes for which it was collected.
4. Right to Restrict Processing: You can request that we limit the processing of your data in certain cases.
5. Right to Data Portability: You can request that your personal data be transferred to another organization or service provider in a structured, commonly used, and machine-readable format.
6. Right to Object: You can object to the processing of your data for specific purposes, including direct marketing.
7. Right to Withdraw Consent: You can withdraw your consent to the processing of your personal data at any time, where consent was the legal basis for processing.

To exercise any of these rights, please contact our Privacy Compliance Officer at info@fitcrony.com.

Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements. Once your personal information is no longer needed, we will securely delete or anonymize it in accordance with applicable laws.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or industry standards. Any significant changes will be posted on our website, and we will notify you by email if required by law. We encourage you to review this policy periodically to stay informed of our data practices.

The latest version of this Privacy Policy will always be available on our website.

Contact Information

If you have any questions, comments, or requests regarding this Privacy Policy or your personal data, please contact our Privacy Compliance Officer:

Email: info@fitcrony.com